On Tue, Feb 08, 2005 at 11:09:03AM +0000, Bob Bishop wrote: > At 10:56 08/02/2005, Dag-Erling Sm?rgrav wrote: > >Craig Reyenga <craig_at_puresimplicity.net> writes: > >> Have you heard of the Ferrari Enzo? Of course you have. Have you ever > >> seen an advertisement for it on televsion? Of course not. The car's V12 > >> engine and ceramic brakes speak for themselves [1]. > > > >You're mistaken. Ferrari spend a lot of money on advertising - they > >just don't spend it on advertising to end-users. Instead, they > >advertise to the press: they go to trade shows, hold press events, > >invite journalists to test-drive their cars etc. and rely on the press > >to bring the message to the end-users. They also advertise through > >tie-in merchandise (posters, calendars, model cars, etc.) > > They also run a Formula 1 team with an eye-watering budget. > Just to stick with my original analogy, wouldn't funding developers be similar to having an F1 team? I would rather see that than some bottom-rung animated GIF ad campaign, or whatever it is that people think FreeBSD needs to do* to attract more users. I guess I am in luck because the developers already do get funding; we have one such person working on FreeBSD full-time, right now. * What exactly ARE people suggesting to do? -Craig > -- > Bob Bishop +44 (0)118 940 1243 > rb_at_gid.co.uk fax +44 (0)118 940 1295 >Received on Tue Feb 08 2005 - 16:24:56 UTC
This archive was generated by hypermail 2.4.0 : Wed May 19 2021 - 11:38:27 UTC